Many small- and medium-sized businesses are abandoning traditional marketing methods in favor of social media platforms, and for good reason. Take Pinterest, for example, whose latest product “DIY Promoted Pins” allows businesses to promote their Pins to increase click-throughs, improve reach, and potentially drive more website traffic.

With more and more social media platforms popping up all the time, it can be tough to keep track of social media policies and assess their effectiveness. However, if you fail to review them annually, your employees might get so obsessed with what’s trending on Twitter that they miss their deadlines.

It’s official. Microsoft is finally letting go of its 10-year-old, often criticized operating system: Windows Vista. From April 11th onwards, the tech company will officially end support for Vista, meaning customers will be deprived of crucial security and software updates.

The 21st century is the age of social media, with a plethora of outlets available, users are spoilt for choice. Business owners are faced with the same dilemma, between Facebook, Instagram, Twitter, and about thirty more – which one should they invest in? It’s important that the platform is simple, interactive, and touches base with […]

Office 365 Business, Business Premium, Enterprise E1, E3, and E5. Each of these Office 365 plans offer different features and services. Implement the wrong one, and you may end up with a solution that doesn’t fully meet your company’s needs. To help your business select the right Office 365 license, we’ve summarized and listed the […]

Besides looking like an early version of Cyclops from The X-Men, what’s with all the hype on virtual reality? How much of a difference can be made by slipping ourselves into a three-dimensional world? For businesses, operating with the same routine day in and day out can be quite monotonous for employees.

If you aren’t a celebrity or a multimillionaire capable of purchasing millions of Twitter followers, it’s quite hard to establish a notable online presence these days, especially if you’re a small- or medium-sized business. It’s undeniable that the benefits of a strong online presence on prominent social media platforms such as Twitter are numerous.

What are the components of a good CRM software? Must it fit into your budget? Should it be easily navigable? Or must it have a simple interface? All the aforementioned qualities are vital, but none of them are important if they don’t meet all your business’s unique needs.

In today’s modern day and age, the term “upgrade” has become associated with everything from hotel rooms to web browsers. It usually implies “better,” and who wouldn’t want that? After returning from a brief break, the web browser debuted its arsenal of upgraded functions — 8 to be exact — that helps make every browsing […]