Case Study

Shade ‘N Net

The Challenge

Shade ‘N Net came to us looking for a way to generate more leads with their current website and rank above their major competitors organically while positioning the brand as the leading manufacturer of Fabric Shade Canopies.

The plan

  • Create a lead generation system with automated lead nurturing
  • Optimize website, build links and focus on local search
  • Track user activity using a heat map
  • Restructured pre-existing Adwords campaign to receive over 10 x more clicks

The Results

  • #1 Rank for over 5 competitive keywords, beating all competitors
  • Site generates a steady flow of qualified prospects
  • Positioned the brand as the leader in Shade Protection
  • Over 1000% ROI in 4 months

A leading producer of innovative shade structure products, Shade ‘N Net designs, engineers and manufactures state-of-the-art fabric architectural shade canopy and shade awning products using UV stabilized polyethylene shade netting over steel frames.