Case Study
Shade ‘N Net
The Challenge
Shade ‘N Net came to us looking for a way to generate more leads with their current website and rank above their major competitors organically while positioning the brand as the leading manufacturer of Fabric Shade Canopies.
The plan
- Create a lead generation system with automated lead nurturing
- Optimize website, build links and focus on local search
- Track user activity using a heat map
- Restructured pre-existing Adwords campaign to receive over 10 x more clicks
The Results
- #1 Rank for over 5 competitive keywords, beating all competitors
- Site generates a steady flow of qualified prospects
- Positioned the brand as the leader in Shade Protection
- Over 1000% ROI in 4 months
A leading producer of innovative shade structure products, Shade ‘N Net designs, engineers and manufactures state-of-the-art fabric architectural shade canopy and shade awning products using UV stabilized polyethylene shade netting over steel frames.